Verizon offers discounts for its mobile customers with additional privileges Internet
Verizon, along with LTE and FIOS wired fiber Internet, slowly grew its 5G home wireless Internet user base and offered discounts when signing up for Internet and Select Mobile Plans. Now it expands that discount to anyone who signs up for a monthly subscription to a mobile plan: $15 off on a monthly bill when adding the internet to a mobile service, and PERK for the entertainment subscription plan.
With the most affordable home internet plan, mobile subscribers (excluding prepaid) get $35 for internet.
The airline relaunched its unlimited mobile plan in June 2023 and renamed it MyHome Plans and renamed it last June. Both plans give you the option of additional perks, such as a digital subscription to Netflix and HBO, adding a single point for $10 per person, saving them half of their usual price or more.
Today's announcement bridges these two products. Frank Boulben, chief revenue officer of Verizon Consumer Group, said the discounts and additional allowances will bring the carrier plan to provide the next phase of the money-saving merger.
“You can describe it as a fusion of Verizon's approach. It's simple, you have a lot of value for unique money,” Boulben said. He noted that the privileges are based on an exclusive partnership with Verizon.
While the discount applies to any home internet product, subscribers with a premium home internet plan can choose from Verizon’s additional discount credit, which is a $10 monthly savings. You can choose a free PERK option every month. Mobile and home internet customers also have access to advanced customer service, which speeds up support response.
Verizon, like other operators, offers incentives such as mobile plans that trade discounts to compete with competitors. However, this internet discount is not similar to attracting competitor subscribers. Instead, it is to increase the number of customers with its mobile and internet services, Boulben said. There is a cross between mobile customers and registrations for 5G home fixed wireless access to the Internet, especially Verizon.
“If I look at our fixed wireless access space, it's probably 75% to 80% of the existing mobile subscribers. So that's a large part of the cross-selling of fixed wireless,” Boulben said. “When we sell fixed wireless access independently, these customers then move.”
This is also part of Verizon's efforts to understand fixed wireless access, Boulben said, as awareness is lower than traditional wired internet solutions, such as Verizon's Fios Fiber (which has been around for 20 years). Customers may confuse fixed wireless access, which runs on the carrier's 5G network, and mobile services for smartphones and handheld devices.
“5G home [customers] Maybe mistakenly think that this is a mobile hotspot, so I think we need to continue and communicate with the fact that we can completely replace your home internet connection. ”
As of October last year, Verizon combined with wired fiber internet with 4.6 million fixed wireless access Internet subscribers, with a total of 12.3 million connections, according to the carrier's “Fourth Quarter 2024 Earnings Report”. These are the future of the company, and despite growth leaning towards wireless, the company added 373,000 net customers in the quarter, while another 51,000 net customers for fiber increased. Boulben pointed out that wired internet is an area where subscribers are continuously lost over several quarters.
Verizon's fiber internet footprint covers 18 million households, mainly centered on the Northeastern United States. The operator plans to expand its FIOS offering to 650,000 households in 2025 and add one million dollars per year. Its fixed wireless access availability is much wider, covering 60 million locations.
