Online shopping often feels like it was shot in the dark. It's hard to predict how the outfit that the model wears will fit me. But on Google I/O on Tuesday, I demonstrated a new feature called “Try on Try On” that uses AI to show you how a dress, shirt, skirt or pants really look. I was surprised and interesting.
After taking a quick photo, a Google employee showed me the different clothing options in the Shopping tab. I settled on a cute long-sleeved denim jumpsuit, tapped and uploaded my photos. After about 30 seconds, my real-life floral jumpsuit was replaced by denim. The generated image looks impressive: the sleeves are perfectly tailored, the collar is popped up, my pink turban (I wear it in real life, Gemini keeps it).
I said in surprise, “It actually looks like I'm wearing it.” “I was impressed.” It even added a wallet to my right hand, which was fun.
Try powered by Google's custom image generation model that demonstrates the way materials, fold and stretch different body types. It is now available in the Search Lab, which allows people to try out before launching Google Search to the public.
Once you select this feature, you will see an icon while browsing clothes on Google that says “try”. Upload your full-length photo (ideally, in good lighting and fitting clothes) and watch that dress or shirt miraculously appear on you. You can also save the generated images and share them with friends.
Of course, I have to try it. As a hijab, I wear only long sleeves and trousers when I go out. So I decided to test the feature to see what the feature would do if I chose a pink sleeveless dress. The results are very interesting.
I won't wear this outfit with a turban, but at least I know what a weird ensemble would look like.
In fact, it does reveal my arms (or think they look like) and adds some random bracelets and a watch that I definitely don't wear. Thankfully, it kept my turban (with the perfect match of the pink dress), but it only made me juxtaposed with my exposed AI skin. Well, at least it keeps the dress accurate.
If you are concerned about privacy issues, my colleague Katelyn Chedraoui contacted Google to ask about Try On Privacy policy. In response, a Google spokesperson said: “The photos you uploaded have never actually been tried and are not used for training purposes. It is not shared with other Google products, services or third parties and you can delete or replace them at any time.”
So if you are eager to see how that outfit is worn completely – or not – looking at you, you won't see your phone; no installation room is needed. Personally, I look forward to trying more outfits, whether it’s fascinating and ridiculous for that.
